Looks like we've got a good old-fashioned revolution on our hands. The King is dead. Long live the Whopper!
Burger King will be retiring their ad mascot, the King, in favor a new ad campaign that features their healthy food options.
It sounds like an odd stance for the burger-serving fast food chain to be taking, but experts say it's not unusual. Lots of fast food chains, like Subway and 7-Eleven, have been successfully focusing on the freshness of their food.